Websites... mmm.
Hi there, fellow designer. I have few words of terribly stupid, but awfully clean and clear wisdom for you. I've recently found out that I have a lot of thoughts on design. Much more then I have to say on every other topic, with exception for stupid science fiction, maybe. So let's prove blog's title proud spirit and settle down one design problem at last.The situation
Do we often get this machine after all? Not really, looking back at the bright colored Internet sites with no clear messages. They don't even get close to communication with client in most cases.So let's find out what a client always want the designer to do with his site.
- To make site similar to the one of his most successful competitor's site. But with some deviations. From time to time these deviations may be based on real differences between client's and his competitors businesses or on some sort of marketing myths.
- Add more cool clipart and stock photos. It will immediately improve site's look and feel, add some personality and of course fill in all this awfully empty space.
- Add some browser specific, bandwidth consuming or flash related stuff to achieve some modern look in dull design. Like video on site's background. And music on background. And hello message in new window to greet dear guests. Let us never forget of entirely flash based websites. Clients still want them.
Let's now look at designers passions, which are common, by the way.
- Site have to look great in portfolio.
- Site should be created with as less time consumed as it can be. No matter the cost - clipart, vector stock, free icons. All measures are allowed.
- Client should stick to designer's services. So designer produces design too complicated to be adequate to it's purposes. Some exotic banner formats, logotype, which can't be printed without complete reassembly.
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